Thursday, April 8, 2010

Monthly Newsletter

Redwing, oil on canvas, 30 x 24, currently at the Hubbard Museum Grande Biennale

I've been really busy the past few days so I've been limiting my time on the internet more than usual.  As you know, when you are on the computer one site can lead to another and before you know it the day is gone.

I do most of my Social net working and blogging in the morning. My goal is to be in the studio at 9:00 am (sometimes earlier). Painting is important, blogging is not. 

Now on to the topic of Newsletters. I send one out every month around the first. Are you seeing a pattern here? Emails on Friday, newsletters on the 1st, computer til 9am. I set deadlines and times that things need to be done. I make it a habit. I don't beat myself up if I miss the deadline but I know certain things need to be done and setting a deadline really helps me.

Who gets my newsletter? Everyone I can think of: customers, folks that subscribe, media, my galleries, galleries I want to be in, shows I'm in, shows I want to be in, folks that have inquired about my work, other artists. I know the politically correct thing to do these days is to "ask permission" before sending an email to someone. Well, I don't. I  figure if a gallery is in the art business or someone has asked about my art then there is no harm in contacting them about art. I also have a notice on the bottom of my email telling them that I will remove them from my email list on request. That's just my opinion. And to my knowledge , my newsletters comply with the spam laws.

I also put the newsletter on my blog. I then announce it on Twitter and Facebook.

What's in my newsletter? I try to stick with what's currently happening. In my April newsletter I tell about the shows coming up in April. Or awards that I've won in the past month. If I have nothing going on (which is unusual) I'll post images of paintings and tell a bit about them. You can see my current newsletter here

I have a place on my blog so folks can subscribe to my newsletter. Feedburner collects the info for me and I go to their site and get the email addresses.  

No comments:

Post a Comment